BMW’S 100- YEAR EVENT - THE CONVERGENCE OF LEADING BRANDS
Brief history of BMW company
Launched in 1916, the companyBayerischeMotorenWerke (BMW, meaningBavarian Motor Works in English) was established with the aim of producing cars and motorbikes. BMW’s precursors are two companies Raap Motor Works and BMW GmbH, specializing in the manufacture of aircraft engines. That is the great inspiration to design the worldwide famous BMW logo.